The Buyer's Journey
Composite guides based on patterns from 50+ buyer interviews and project post-mortems. Not a single story — a synthesis of what the process actually looks like.
What to Expect
Five phases most buyers go through, from first idea to live deployment.
Define your use case, map internal requirements, and assess AI readiness before approaching any agencies.
AI Readiness Assessment →Translate requirements into a structured brief and request for proposal that agencies can actually respond to.
RFP Generator →Evaluate proposals, run structured interviews, and score vendors against your specific requirements.
Vendor Scorecard →Work through kickoff, sprint cycles, and integration — with checkpoints to track progress against agreed scope.
Kickoff Template Generator →Monitor performance, hold agencies accountable to SLAs, and plan the next phase of development.
Performance Scorecard →Featured Guides
In-depth guides synthesised from buyer data, project post-mortems, and agency interviews.
How to Hire an AI Agent Agency: The Complete Guide
Covers brief writing, proposal evaluation, contract negotiation, and the first 30 days.
Read guide →AI Agent Project Costs in 2026: A Complete Breakdown
Real cost ranges by project type, hidden costs, and how to get accurate quotes.
Read guide →Why AI Agent Projects Fail: The 7 Most Common Mistakes
Data from post-mortems and buyer reports. How to avoid the expensive mistakes.
Read guide →Tools by Stage
Free tools matched to where you are in the process.
Pre-Hire Tools
- AI Readiness Assessment →
Score your organisation's readiness for an AI agent project before spending a dollar.
- RFP Generator →
Turn your requirements into a structured RFP agencies can actually respond to.
- Scope Estimator →
Get a ballpark effort and cost estimate before you issue your brief.
- Compliance Checklist →
Identify data governance and regulatory requirements your agency must satisfy.
Evaluation Tools
- Vendor Scorecard →
Score competing agencies against your weighted criteria in a structured matrix.
- Interview Question Bank →
A curated bank of technical and commercial questions for agency interviews.
- Pitch Decoder →
Translate agency pitch language into plain terms so you can compare like-for-like.
- Proposal Evaluator →
Walk through a proposal line-by-line to flag gaps, risks, and missing clauses.
Post-Hire Tools
- Kickoff Template Generator →
Generate a kickoff pack — agenda, RACI, milestone plan — for day one with your agency.
- Performance Scorecard →
Track delivery quality, communication, and SLA adherence throughout the engagement.
- Agency Watch List →
Flag agencies exhibiting early warning signs and document your concerns formally.
Related Resources
More tools and data to support your buying decision.